Caroline has engaged with emerging technologies for over 20 years, as a coder, funder, community builder and entrepreneur. She started WIP, the first Developer Relations agency in 2006 with clients including AT&T, Facebook, GSMA, Immersion, Intel, Orange, Microsoft, NBCUniversal, Nokia, PayPal, Qualcomm, Samsung, Sony, Zebra and others.
A mobile pioneer, she founded WINBC and Wavefront, after working in telecommunications at Anderson (Accenture). Fierce Wireless named Caroline a Top Ten Women in Wireless for 2009. She’s on the ICT Advisory Board (DFATD), Judge for GSMA GLOMO Awards and BCTECH’s TIAS, and speaker and facilitator at many events around the world.
A review of the developer experience journey from Discovery to Engagement and identification of what to measure at each stage in the journey.